Transitions Adaptive lenses sponsors Channel 4 weather in the UK.
We are pleased to announce that Transitions Adaptive lenses are sponsors of the UK Channel 4 News weather. Until the end of November 2017, a series of eye catching short videos will feature at the start and end of the Channel 4 News weather*.
Channel 4 News has the most upmarket news offering reaching 18.7million ABC1 adults in the United Kingdom. The sponsorship package, appearing in two waves, will finish on 30th November 2017. In that time, the predicted reach is approximately 70% of the UK population.
There will be 4 different short videos using Transitions’ new creative of ‘Live the Good LightTM. You can view the videos below.
We hope you take advantage of this increased awareness of Transitions adaptive lenses in the UK by informing all your customers.
* The exit videos will appear during evenings and weekends only.